Yours to define (long edit)
These films present Lillet as a fresh and modern brand, where our way of consuming, living and enjoying life is sophisticated and unique at the same time. They set up traditional ‘rules’, but our empowered heroine (like Lillet) pushes against them, to create her own. She is always in control, always crafting her own unique lifestyle n a playful way.
Lillet. Yours to Define.
AGENCY
CREATIVE AGENCY: McCann London
CHIEF CREATIVE OFFICERS MCCANN UK AND CO-PRESIDENTS: Laurence Thomson & Rob Doubal
EXECUTIVE CREATIVE DIRECTORS: Ray Shaughnessy & Dan Norris
CREATIVE DIRECTOR: Matt Crabtree
CREATIVE DIRECTOR: Kate Pozzi
ART DIRECTOR: Ran Stallard
COPYWRITER: Jenna Morrissey
STRATEGY DIRECTOR: Harrison Steinhart
HEAD OF BUSINESS LEADERSHIP: Jason McNamee
SENIOR ACCOUNT MANAGER: Alice Lindsay
PROJECT MANAGER: Annie Imam
PRODUCTION
PRODUCTION HOUSE: LaCosa
DIRECTOR: Víctor Claramunt
DOP: Juli Carné
EXECUTIVE PRODUCERS: Albert Castañeda & Daniel Piera
PRODUCER: Elena Alcalá
PRODUCTION COORDINATOR: David Villarino.
EDITOR: Alberto Brescó
PHOTOGRAPHER : Amparo Sebastia
PHOTOGRAPHER: Natxo Martinez
SECOND AGENCY:
CRAFT LONDON
CHIEF PRODUCTION OFFICER, EMEA : Sergio Lopez
EXECUTIVE PRODUCER : Jonathan Davis
PRODUCER : Alex Dougan
CRAFT BARCELONA
LEAD EXECUTIVE PRODUCER: Athenea Harrington
PRODUCER : Jessica Bonet
GRADING: Moncho Sánchez – Gómez
POST-PRODUCTION
POST-PRODUCTION: Craft
POST-PRODUCTION COORDINATOR : Esther Rigau
EDITOR : Arturo Baston
SOUND MIX: Craft. Javier Abril